Good design is clear, concise and tangible. Through my design, your content becomes visible, accessible and comprehensible. Thanks to the finely tuned tonality, they reach the viewer not only cognitively, but also emotionally. And thus anchor themselves in the long term and sustainably.

Tell me about your project

carolinrauen_sabinegrosser_2 carolinrauen_sabinegrosser_ carolinrauen_sabinegrosser_3 carolinrauen_sabinegrosser_4

Sabine Grosser

Sabine Grosser is a fascinating person. She comes from a graphic design and prepress background and is a master of her craft. Beyond that she uses her skills to organize processes and structures. She looks closely, questions (almost) everything and has the perfect ideas to make a project more efficient and successful. And she doesn’t stop there, but helps you to take the next step and implement all these concepts. With her perfectly trained eye for details – design-wise and content-wise – and her big heart, it’s a pleasure to work with her.

carolinrauen_luisevolkmann_01 carolinrauen_luisevolkmann_02 carolinrauen_luisevolkmann_03 carolinrauen_luisevolkmann_04 carolinrauen_luisevolkmann_05 carolinrauen_luisevolkmann_06 carolinrauen_luisevolkmann_07 carolinrauen_luisevolkmann_08

Luise Volkmann

Luise Volkmann is an artist who works with sound. She believes in the transformational power of art to change or support lives emotionally. Therefore the website proposal consists of two layers: One is colourful, loud, wild, it includes images and patterns in bright colors. The other one informs and is transparent, so the images can find their way through it and to the user to touch her/him.

carolinrauen_weihnachtskarten_07 carolinrauen_weihnachtskarten_02 carolinrauen_weihnachtskarten_04 carolinrauen_weihnachtskarten_01 carolinrauen_weihnachtskarten_03 carolinrauen_weihnachtskarten_08 carolinrauen_weihnachtskarten_06 carolinrauen_weihnachtskarten_05

Christmas cards

Christmas is the time of the year, when you think on your beloved ones, when you pause for a moment to say “thank you”. Still one of the nicest ways to tell is by a handwritten postcard, a little personal surprise in the moment of opening the postbox in the everyday rush – and even more, if it’s not a cheesy golden-stars-and-tree ensemble but a simple black-and-white design that manages to put a smile on the face!

self-initiated
postcards
105 × 144 mm
letterpress printing
2014 – 2022

carolinrauen_dieneuevernunft_1 carolinrauen_dieneuevernunft_2 carolinrauen_dieneuevernunft_3 carolinrauen_dieneuevernunft_4 carolinrauen_dieneuevernunft_5 carolinrauen_dieneuevernunft_6 carolinrauen_dieneuevernunft_8 carolinrauen_dieneuevernunft_7 carolinrauen_dieneuevernunft_9

Die Neue Vernunft

Die Neue Vernunft offers strategy consulting for brand and corporate development. With a focus on the individual strengths and a deep understanding of their clients, Die Neue Vernunft helps companies to transform on the long run, sustainable and in cooperation with the employees. Die Neue Vernunft doesn’t stick to buzz words, it is brave enough to create new ways for positive transformation processes. The logo shows the concentration on the purpose, while the colorful gradient makes the transformation tangible.

carolinrauen_energiehoch4_logo carolinrauen_energiehoch4_website_ carolinrauen_energiehoch4_website_2 carolinrauen_energiehoch4_1 carolinrauen_energiehoch4_2 carolinrauen_energiehoch4_3 carolinrauen_energiehoch4_4 carolinrauen_energiehoch4_5 carolinrauen_energiehoch4_6 carolinrauen_energiehoch4_7 carolinrauen_energiehoch4_11 carolinrauen_energiehoch4_8 carolinrauen_energiehoch4_9 carolinrauen_energiehoch4_10

Energie hoch 4

“Energie hoch 4” is a bonus system for schools in Hamburg initiated by the city. If pupils and teachers save resources, not only the environment benefits, but also the schools financially. Everybody is encouraged to save energy and water, reduce waste and heating and teach others about the effects behind it. Colorful media with a bold typography are visible and motivate: Posters communicate the idea, a flyer with a lot of illustrations provides deeper information, a well structured form leads through the bonus system and a set of stickers helps to remember the task on many touch point.