Bissinger+ is a design agency based in Hamburg. Derived from the client’s identity, Bissinger+ creates a strong narrative that conveys the sense of the entrepreneurial activity and attitude. This narrative is the starting point for a purposeful content strategy that motivates employees and convinces clients. Three strong colors, bold typography and a flexible logo create a lively identiy with a strong and steady core.
Die Neue Vernunft offers strategy consulting for brand and corporate development. With a focus on the individual strengths and a deep understanding of their clients, Die Neue Vernunft helps companies to transform on the long run, sustainable and in cooperation with the employees. Die Neue Vernunft doesn’t stick to buzz words, it is brave enough to create new ways for positive transformation processes. The logo shows the concentration on the purpose, while the colorful gradient is a symbol of the transformation itself.
Faszination Pilates is a studio for pilates and fascia training in Hamburg run by Kathrin Lindow with a focus on women and especially mothers. Kathrin is a powerful and versatile woman herself, so it was clear from the beginning that we use strong colours and forms that communicate the energy that you receive as the benefit from the training.
Clean lines and cuts combined with strong colours and playful elements form Karin Rocke’s magnificent knitwear, that is both: classic and edgy. Photographed in powerful poses, the pictures are the core of the website. Everything else is reduced to the max: only one font, only two colours, only five menu items. But like the model poses and the fashion itself, these elements are placed self-confidently on distinct positions, so you always exactly know where you are.
After growing constantly for 20 years already, it’s time for European Film Promotion to use the high profile of the brand and appear in a more consistent look for all events and initiatives. The short form “EFP” is well-known in the international film industry, so it’s set in bold letters on every medium. The new strategy focuses on a strong visibility to promote European films successfully on international festivals. This works by very bright colours, a distinguished typeface and a clear arrangement of geometric forms and images. The range of colours allow an almost endless number of combinations and designs, all kinds of images can be inserted, so it’s very effective and easy to use.