“Learn the rules like a pro so you can break them like an artist”, Pablo Picasso once said. Design is a craft, you have to know your tools and their capacities, you have to study other designers’ solutions and learn from their knowledge and experience, you have to be aware of traditions and habits. At the same time you have to use your mind to find your own solutions. Be self-confident, trust your instincts, strengthen your talents, discover and improve your weak points. Design isn’t mathematics, there are millions of solutions. I want to support my students in finding their attitude towards the discipline becoming visible in unseen, strong results.
In 2013 I started teaching book design, lessons in editorial design and production techniques followed, but books are still in the focus. The playfulness of book cover design, the quality of classic typography for novels, the transformation of linearity into a narration, the possibilities of bindings, paper and other materials as well as the complex challenge of a book design conception are just some of the aspects I convey, theoretically and practically.